How do you estimate timelines and cost?

We agree scope, data readiness and acceptance criteria first, then price in milestones you can see. Many clients start with a fixed-price pilot that proves the idea on real data before they commit a larger budget.

Who owns the code and IP?

You do. 100% of the code, models, data pipelines and documentation we build for you belongs to you, and the agreement says so. No licence fees, no lock-in.

How do you keep our idea and data safe?

Tell us before you share anything sensitive and we will agree confidentiality terms first. A first conversation never needs production data or credentials, and access, security review and data handling are designed around your requirements.

Can you design and build the complete product?

Yes. Strategy, design, AI engineering, web and mobile apps, integrations and deployment, under one team. We also work alongside your engineers if you already have a product team.

What if we only have an idea?

That is a good place to start. We turn it into a clear problem, the people it serves and a measure of success, then recommend either a short discovery or a focused prototype with clear deliverables.

Can you work with our existing systems?

Yes. We plan around your current applications, data sources, cloud environment and access rules. Integration, security review and the needs of your internal team are part of the design from day one.

What happens after launch?

We agree the support model before launch: ownership, documentation, monitoring and the next priorities. Ongoing engagements cover maintenance, evaluation, optimization and new features.

AI DEVELOPMENT · AGENTS · LLM PRODUCTS

AI that makes it
past the demo.

We design, build and run AI agents, LLM products and automation that reach real users and keep working. One team, from the first call to launch and beyond.

Get a free consultation See what we’ve shipped

Accepted into Anthropic’s Claude for Startups program

SOFTUS / INTELLIGENCE IN MOTIONINTERACTIVE 3D

Connect your sources to answers people can trace and use.

See how we work45+ AI PROJECTS · 25+ COUNTRIES · 9+ YEARS

45+: AI projects shipped
25+: countries served
25+: industries
9+: years of engineering depth
26: published case studies

Trusted by startups and product teams in the US, Canada, UK, UAE, Singapore, Japan, India, France, Spain and Australia.

Low risk
from the first call.

Free 30-minute consultationReply within one business dayFixed-price pilot before a big budgetYou own 100% of the code and IP

Accepted into Anthropic’s Claude for Startups program

Building on Claude,
inside Anthropic’s startup program.

SoftUs Infotech has been accepted into Anthropic’s Claude for Startups program. We design and ship production systems on Claude: agents that use your tools, retrieval that cites its sources, and evaluation before anything reaches your users.

Plan your Claude build

01
Claude-first engineering
Tool-using agents, MCP integrations, long-document reasoning and structured outputs, built the way Anthropic documents them.
02
Closer to the source
Program members join Anthropic’s Applied AI sessions. What we learn there goes straight into your architecture.
03
Your evaluation decides
We still test Claude against the alternatives on your data, and recommend the model your results support.

Claude and Anthropic are trademarks of Anthropic, PBC. Program membership does not mean Anthropic endorses our services.

01 / OUR EXPERTISE

Start with the problem.
We build the whole system.

Strategy, design, engineering and launch under one roof. Pick where it hurts today. We connect the rest.

Explore all services

MAKE YOUR KNOWLEDGE WORK HARDER

Intelligence that understands your business.

Help people find answers, create better work, and make informed decisions with AI grounded in your data and designed around your users.

Enterprise search & RAG
AI copilots & assistants
Custom LLM applications

Explore generative ai

HOW IT CONNECTSAn answer you can trace

01
Your knowledge
Approved documents & access rules
02
Relevant evidence
Retrieve passages for the question
03
A grounded answer
Show sources. Flag missing evidence.

Example: search an internal knowledge base.

02 / BUILT AND RUN BY SOFTUS

We don’t only build for clients.
We ship and run our own.

The engineering we sell is the engineering we live on. Our own product runs live in production, so the patterns we bring to your build are already proven, not theory.

Synapse Automation

AI social media automation

Live

Your socials, running on autopilot.

Synapse replies to every comment and DM, writes posts in your brand’s own voice and publishes them across Instagram, Facebook, Pinterest and WhatsApp, around the clock, from one workspace.

4: channels in one workspace
24/7: replies in your brand voice
6 min: to set up, then it runs itself
Meta: official APIs, no passwords

Try Synapse free How we built it

Synapse Automation content calendar scheduling Instagram, Facebook and Pinterest posts

Comment and DM auto-replyA public reply under the comment and the link in their DMs at the same time, on keyword or AI triggers.
Follow gate and email captureChecks whether the person follows you before the link unlocks, and collects their email inside the DM. No form, no landing page.
Story replies, images and carouselsAnswers story replies instantly and sends catalogues as real photos or swipeable product cards with buttons.
Old-comment sweepSwitch on a rule and Synapse replies to the comments already sitting on your older posts.
AI content in your voiceA short brand interview becomes captions, reel scripts, hooks and hashtags that sound like you, not like a template.
Planner, analytics and agenciesVisual calendar, audience analytics, competitor analysis and brand-collab detection. Agencies run each client in its own workspace.

03 / PRODUCTION ENGAGEMENTS

Production AI for payments,
lending and clinical research.

Most of our client work sits under NDA, so we name the sector, not the client. Each case study walks through the architecture, the constraints and the results.

All case studies

Banking/PaymentsClient under NDA

Payment risk scoring inside the authorization path

Chargebacks were the second-largest cost line, and the existing rule engine could not capture merchant-specific patterns at authorization speed.

Feature store
Streaming feature compute
Risk scorer
Authorization integration

98%: high-risk accuracy
-35%: chargeback losses

Banking/FinTechClient under NDA

Lending decisions cut from fourteen days to 48 hours

Approvals had grown to fourteen days because underwriters were doing document extraction work instead of judgment work.

Document understanding
Identity and fraud checks
Credit-risk model
Underwriter workstation

48hr: time to decision
92%: risk accuracy

Compliance, Enterprise DataClient under NDA

One extraction platform for documents from 20+ countries

Twenty countries, twenty document formats, and twenty offshore teams producing inconsistent extracted data into one central system.

Routing layer
Country extraction heads
Schema validator
Compliance rule engine

-80%: manual data entry
20+: countries unified

Customer Support, EdTech, SaaSClient under NDA

Voice agents that answer in under 900 ms, in 12 languages

The text chatbot was losing the support funnel at turn three. Users were either escalating or churning out of the session entirely.

WebRTC media gateway
Streaming STT
Dialogue orchestrator
RVC voice synthesizer

3.5x: interaction time
95%: speech clarity

HealthTech, PharmaceuticalsClient under NDA

Cited evidence search across 10,000+ clinical trials

Medical-affairs inquiries took weeks because cross-trial synthesis required reading dozens of papers by hand.

Ingestion pipeline
Structured metadata store
Hybrid retrieval
Synthesis composer

-95%: synthesis time
10k+: trials indexed

LegalTech, Enterprise SaaSClient under NDA

Multi-region compliance SaaS with zero cross-region data movement

Customers consolidated under group compliance officers but the firm could not give them a unified view across regions.

Obligation data model
Per-tenant residency router
Evidence handling
Alerting engine

-35%: tracking cost
0: cross-region data moves

Building something this demanding? Get a free consultation

04 / INDUSTRY PERSPECTIVE

Your industry’s rules.
Already understood.

Latency budgets in payments, review steps in healthcare, data residency in compliance. We have built inside these constraints, so you are not paying for us to learn them.

Explore industries

A healthcare professional using a digital device

HEALTHCARE / CONNECTED CARE

Care workflows.
Thoughtfully connected.

Appointments, digital consultations, and follow-up, in one considered patient journey.

Explore telemedicine development

Financial services

Risk, intelligence, and connected customer experiences.

Healthcare & life sciences

Thoughtful technology for complex care workflows.

Retail & commerce

Personalization, discovery, and smarter operations.

SaaS & technology

Intelligent features that fit the product and its users.

THE CONNECTED AI PRODUCT

Foundation. Approved sources, clean inputs, and permissions define what the system can know.

ILLUSTRATIVE SYSTEM / THREE CONNECTED LAYERS

05 / THE SOFTUS APPROACH

The model is one part.
We build the system.

A useful AI product connects trustworthy inputs, evaluated intelligence, and an experience people can rely on. Select a layer to see how the pieces fit.

Understand the inputs

Map your workflows, source data, permissions, and the outcome worth improving.

Make intelligence testable

Prototype against real examples. Review quality, latency, cost, and the cases that need a person.

Connect it to everyday work

Ship the interface, integrations, monitoring, and handoff. Not just the model endpoint.

Explore product engineering

06 / IDEAS & PERSPECTIVES

See how we think
before you talk to us.

Practical writing on AI agents, LLM products and the build decisions that make or break a project.

Explore our insights

Updated 14 September, 2026 · 2 min read

Why Most AI Projects Fail Before They Launch, and How to Avoid It

Agree a business baseline and a testable outcome before the first sprint.

Updated 14 September, 2026 · 2 min read

From Manual to Autonomous: The First 90 Days of AI in Your Workflow

Start with one repeatable workflow and preserve a human path for exceptions.

Updated 14 September, 2026 · 2 min read

How to Build AI Features Without Burning Months (or Your Budget)

Scope a thin end-to-end feature and test it with representative inputs before expanding.

BEFORE YOU DECIDE

The questions buyers
ask us first.

Straight answers to what founders and CTOs want to know before they hire an AI team.

Ask your own question

We reply within one business day to set it up. Then thirty minutes with the team that would build it. We look at your goal, your data and your constraints, then send a written plan with a suggested approach, timeline and quote. If AI is the wrong tool for the job, we will tell you, and you owe us nothing.

AI that makes itpast the demo.

Building on Claude,inside Anthropic’s startup program.

Claude-first engineering

Closer to the source

Your evaluation decides

Start with the problem.We build the whole system.

Intelligence that understands your business.

Your knowledge

Relevant evidence

A grounded answer

We don’t only build for clients.We ship and run our own.

Synapse Automation

Production AI for payments,lending and clinical research.

Your industry’s rules.Already understood.

Care workflows.Thoughtfully connected.

Financial services

Healthcare & life sciences

Retail & commerce

SaaS & technology

The model is one part.We build the system.

Understand the inputs

Make intelligence testable

Connect it to everyday work

See how we thinkbefore you talk to us.

The questions buyersask us first.

What does the free consultation include?

How do you estimate timelines and cost?

Who owns the code and IP?

How do you keep our idea and data safe?

Can you design and build the complete product?

Bring the problem.Leave with a plan.

AI that makes it
past the demo.

Building on Claude,
inside Anthropic’s startup program.

Start with the problem.
We build the whole system.

We don’t only build for clients.
We ship and run our own.

Production AI for payments,
lending and clinical research.

Your industry’s rules.
Already understood.

Care workflows.
Thoughtfully connected.

The model is one part.
We build the system.

See how we think
before you talk to us.

The questions buyers
ask us first.

Bring the problem.
Leave with a plan.